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Since its creation, a brand must have a clear identity, personality, and strategy, and this is where graphic design comes into play to build a unique, identifiable, distinguishable, and memorable visual identity or brand.
INFLUENCE PRO will provide the visual coherence that your diverse contents need. We renew or breathe new life into your brand, adapting your image and corporate identity to the digital ecosystem. In this process of collective creation and construction, we identify together the graphics, tone, and style that define you because they will be the starting point for generating emotions that foster long-term loyalty with your market.
Brands just like people, must have values, character, and a purpose.
Brand Creation and
Conceptual Development:Our agency specializes in creating powerful and memorable brands from scratch. We thoroughly research the market and consumer insights to develop a brand concept that aligns with the vision and resonates with the target audience. From defining the brand’s personality to creating its positioning, we are involved in the entire creation process to ensure a strong and consistent brand identity.
Naming:Finding the perfect name that encapsulates the essence of your brand is crucial for leaving a lasting impression. Our naming experts employ creative strategies and linguistic expertise to generate compelling names that capture attention and evoke
the desired emotions. This service applies to new startups or those looking to refresh and revamp their identity.
Communication Framework Development:
Analysis:Deep consumer insights are the foundation of successful marketing campaigns. Our agency conducts meticulous market research, surveys and data analysis to uncover valuable information about your target audience, their preferences, and behaviors. Once we understand this landscape, we will help you gain a deeper understanding of your customers, allowing you to tailor and focus your marketing efforts and deliver personalized experiences that drive engagement and loyalty within your market.
Logo Graphic
Proposal:A visually captivating and memorable logo is fundamental to brand identity. Our talented designers specialize in creating unique and impactful logo proposals that visually represent your brand’s personality and values. Through careful consideration of color psychology, typography, and graphic elements, we deliver logos that make a lasting impact in the minds of your customers.
Brand Identity
Manual:Consistency is key when it comes to brand management. We provide you with a comprehensive brand identity manual that serves as a guide to maintaining a cohesive and unified brand image across all touchpoints. This manual includes logo usage, typography, color palette, imagery, and brand guidelines, enabling you to effectively manage and protect the integrity and visual identity of your brand. We combine creativity, strategic thinking, and industry knowledge to ensure your brand stands out and resonates with your target audience, driving long-term success for your business.
We are passionate about being the complement to businesses that, through the construction of strong and impactful brands, thrive and position themselves in the market.
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